YES WE HAVE MOVED.

 

While I might sit here and wax poetic about the urban energy that flows through our new neighborhood and how Wicker Park/Bucktown is like the heart that beats cool-as-hepcat life blood through the veins of this city I decided to skip all that and…wait a minute “Google” says we are still on Armitage?  Then never mind.  We never moved.  My mistake.  I like Lincoln Park too.

KIDDING.  Despite what Google would have you believe for the past few days, we have indeed moved our shop over to Wicker Park. Seriously, we are open for business in Wicker Park and we couldn’t be happier about it.  With all the good food, drink and entertainment in the new neighborhood it’s easy to overlook the best part of our new digs.  The bikes.  The bikes are everywhere.  Every conceivable style of bike with every conceivable style of rider.  It’s amazing.  And of course we are happy to tune-up, fix, adjust and help with all of them.

Our address is now 2010 W Pierce Ave, Chicago IL 60622.  Sorry for all the confusion.  If you have questions on where we are, how to get here or if you want to know why the theme song to the Might Morphin’ Power Rangers is a magnificent piece of music (please ask for Chris and reference “Power Rock” if you are calling about that), just give us a call at 773-697-7618.

Just thought everyone might like to know what happens when Dutch Bike Chicago heads over to Dutch Bike Seattle. Watch until the end to see who forms the head.  Who is that guy?

It occurs to me that while we clearly know who Dave and Fritz are, and we have recently had the opportunity to “Meet Alex”, the fine readers of the Dutch Bike blog really don’t have any idea who Vince is.  And I think that’s crazy.  I mean, here we are bringing Dutch Bike to all the fine citizens of the greater Chicagoland Metropolitan area and we don’t even have a picture on our blog.  Madness, I tell you. Madness. 

 So let me begin with a little introduction.  Six years ago, I squeezed into my first set of Pearl Izumi bibs and cycling jersey and set out for a long bike ride.  That, more or less, took me to cycling adventures around the world, and a nomadic life of bikes, spandex, clipless pedals and highly offensive yet scientifically proven foods.  A year ago I woke up and after looking through a communal kitchen for a clean mug and eating another Cliff Bar breakfast, I decided it was back to Chicago for me.  So I packed my suitcase, shipped my bike back to my parent’s house and headed to the uncertainty of a life in one place.  

I used to dress like this every day.

Back in Chicago I discovered something funny.  My life no longer revolved around going really fast on a bike.  I needed to carry stuff, wear normal clothes and get around town in a less sweat inducing manner.  So my road bike became useless.  I had a mountain bike.  But something about Chicago, perhaps the paved roads, perhaps the bike lanes, or perhaps the fact that the only topography is formed by steel and glass structures told me a bike built for rugged terrain might be a bit pointless.

Somewhat serendipitously, as I meandered through the streets of Lincoln Park, I found Dutch Bike.  And as I ogled the fine bikes in the Chicago showroom I got to talking with Stephan and discovered that not only did I love the bikes, but I also loved the idea.  Everything sort of just made sense.  So I bought a Transport, started borrowing the Bakfiets and eventually landed a pretty sweet gig in the shop.

Now I look more like this.

Actually I look just like this.

Come on in to the shop and say hello.  

We've been repairing, maintaining, and upgrading all types of bikes here at Dutch Bike since day one, because while we love the somewhat exotic (here in the US, at least) mechanical aspects of the bikes we import, one of our core beliefs is that the best bike is the bike that you ride, whatever it is. Whether we're installing custom fenders on your 90's Bianchi racer or overhauling your 1976 Schwinn cruiser, we love keeping bikes on the road.

Particularly in the past two or three years, I've seen a massive upswing in the numbers of bikes being brought out of storage, bought used, or restored for everyday use. All types of reasons – economic, practical, or ethical – bring these faithful steeds back into harness, but my favorite of all is that it just seems to have become cool. With increasing numbers of bicycles on the road – many of them seeing their second tour of duty – every shop is seeing an increase in repair traffic and, more relevantly, more people are becoming acquainted with the world of bike repair.

For many, getting a bike repaired can be even more intimidating than “taking the car in.” I will be the first to admit that bicycle service shops do not have a stellar reputation for friendliness or customer service, and even though a bike is less complex than a car it can still be an opaque and mysterious opponent when it's not working properly. For these very good reasons, a large number of my service customers don't come to the shop for anything as specific as wheel truing or derailleur hanger alignment, but rather for a general tune-up. It might be every few hundred miles or every few years, depending on where and how you ride, how your bike is designed, and how it's stored and cared for. Whether your mechanic calls it a “tune-up” or a “general service” or a “maintenance package,” the basic idea is the same: make my bike work so I can keep riding it. You drop your tired, creaky steed at the shop, and a day or two later you pick it up shiny and ready for another ride. What actually happens to the bike, though?

As you've seen in previous posts, I enjoy few things more than deflating the fear and mystery around the technical side of bicycles, and so today we'll walk through exactly what goes on during a tune-up. Different tune-ups will include a variety of different operations (wheel truing, adjustment, part replacement, etc.), and different shops will provide a sometimes bewildering variety of options and levels of detail. The tune-up you'll see here is our “Comprehensive,” usually best for older bikes or commuters with medium to high mileage. If the bike requires less I'll suggest a less in-depth “Standard” or “Basic,” or simply perform a few adjustments a la carte.

First, I'll remove the wheels to make cleaning the bike easier and because I'll be working on them individually later. I'll spray and wipe down the frame and components with a weak cleaning solution (I like Simple Green), because it's much more pleasant to work on a clean bike.

Now for the wheels: cleaning first, then truing and balancing spoke tension.

Next I'll open the hubs to check the bearings and inject fresh grease. When I put them back together, I'll be sure to adjust them so that they'll spin smoothly when they're installed.

Back on the bike, I'll do the same to the headset and bottom bracket bearings if they can be serviced. Before I reinstall the wheels, I'll sand and pick debris out of the brake pads for stronger and quieter braking.

Now that the pads are clean and grippy, I'll adjust the pad position and spring tension of the brakes so they'll work powerfully, quietly, and drag-free.

With the brakes “dialed,” I'll move on to the derailleurs; adjusting the cable tension and limit screws, and the position of the derailleurs themselves to optimize the speed, smoothness, and above all the accuracy of each gear change.

Finally, I'll check the tire inflation and take the bike for a test ride to make sure everything is working perfectly!

As you can see, there's no mystery and no magic here, but the proper tune-up should have your bike riding like new – or at least close to it – and keep you going for plenty of rides. Having your bike tuned may not be the most glamorous, but the cumulative positive effects of a smoothly functioning bike can be far-reaching!

Welcome to the Dutch Bike Café!

This is Brian, the lead Barista at the new Dutch Bike Café that is located right in the heart of old Ballard in the Dutch Bike Co. Take a break from shopping for your Workcycle or a Bakfiets and check out our new coffee locale! I’m excited to let you know about the refined focus on coffee and espresso in our warm and inviting new café.  

We are using locally roasted Lighthouse Coffee, and getting compliments and winning loyal regulars right from the start. The espresso profile is rich and warm with lingering notes of cocoa and a dry finish, much like a good red wine. To showcase the fresh roasted beans we are offering great drinks like the macchiato: which is espresso with a touch of steamed milk. We call it “the world’s tiniest latte." The doppio -- simply a double shot of espresso in a cute little cup & saucer -- is another great way to savor the flavor of the espresso. If you’re a traditionalist we have piping hot French press coffee all-day for your “drip coffee” experience.

 

Pair any of our great espresso drinks -- like the cinnamon and vanilla infused cappuccino -- with a lunch sandwich hot from the grill or one of Julie’s famous Salted Chocolate Chip Cookies and you are in for a tasty and enjoyable treat!

Plenty of folks are stopping in for a cup of morning joe and a breakfast sandwich. We also see a lot of you swinging in with your bikes for a tune-up and to test ride the great selection of bikes at the shop and to have a latte with friends.

Stay tuned for more updates on our fabulous baked goods, ice cream sandwiches, and espresso delights!

Good grief, we're so close to opening customers are already trying to get around the construction fence out front! I'd like to thank all of our wonderful Seattle customers for waiting so patiently while we've been putting this beautiful new space together. While you might miss the “underground” ambiance of the old warehouse space, or the hilarious – if sometimes disturbing – antics of the regulars down at the boat launch, you'll have a wonderful time in the new shop. With a near-perfect double short americano in hand, I've already had some wonderfully relaxing mornings watching the increasingly large volume of bicycle traffic up and down Ballard Avenue in front of our gigantic glass front. In a few days, you'll be able to check out the new models from Linus or Civia – and of course Workcycles – out front, or take your coffee and wander towards the other end of the shop to take a look at some of the cool new parts and accessories populating all this new wall space.

So thanks again for waiting for us, Seattle, and in just a few days we'll be back in action; ready to tune your bikes, satisfy your practical bike cravings, and get you all wired on some great coffee.

If you've talked with any of us here at Dutch Bike in the past year, you've probably heard us talk about “the move.” While we're staying in the same area, we're moving the Seattle shop onto historic Ballard Avenue: the main street of one of Seattle's most interesting and vibrant neighborhoods. Ballard Ave perfectly balances the nightlife, boutiques, and restaurants we enjoy with the hardware, sheet metal, machining, and other light industrial businesses that keeps the neighborhood lively and living. Of course, because we could never forget our roots down by the boat launch in “scenic industrial Ballard,” we feel right at home in a building between a machine shop and 58 year old Ballard Hardware and Supply.

The building into which we're moving was for the first part of the century home to Kolstrand Manufacturing Co., a famous name in the Northwest marine industry. The Graham-Baba designed rebuild has maintained the old brick shell with even the remnants of the original “Kolstrand Mfg. Co.” paint intact while creating a polished and eminently usable retail and restaurant space inside.

Our designer and builder – David Lipe of 16D – has similarly reused much of the original wood and materials in the interior construction, including some beautiful and humorous touches that you'll just have to drop by to experience. Inside the shop we've also commissioned a mural by Ed Fotheringham, our friend responsible for our “flower girl” and “keg mover” posters.

In addition to Alex – the newest addition to the bike shop – we've got several great baristas (baristi for the language purists) warming up for the cafe component of the new shop. Your eyes do not deceive: the new Dutch Bike Seattle shop will be Seattle's first fully implemented bicycle cafe! We'll be brewing excellent and powerful coffee from local roaster Lighthouse, starting at six AM so you can start even your earliest morning rides with a bang. David has been updating the Flickr stream with the array of delicious snacks Julie has been designing for the shop, and the pictures will make you hungrier than anything I could write here. You'll also find made-to-order sandwiches, pastries from lauded local bakery Macrina, and some tasty – and surprisingly filling – cookies.

The finishing touches are going on the construction as I write this, and our grand opening is still on schedule for July 24^th. We'll be fully operational- tuning, repairing, upgrading, renting, and of course selling bicycles, and rolling out an expanded array of interesting accessories. With two expert mechanics our turnaround time for tune-ups and other in-depth maintenance will be close to the same you'd expect from your coffee orders. In fact, if you're ordering anything more complicated than an americano while you get your flat fixed, maybe we'll race you!

Padraic Swanton of Chicago's Lincoln Park Chamber of Commerce sent Stephan these questions in anticipation of publishing a story about the Dutch Bike Co. in The Source summer 2010 edition.

LPCC:  How long has Dutch Bike Co. been in business? Personally, how long have you been working for them?

SS [StephanSchier]:  Dutch Bike Co was founded in Seattle by David Schmidt in the spring of 2007.  I became involved as a partner in October of 2007.  We decided during the Summer of 2008 to open a Chicago store and I moved to Chicago in September 2008.  We opened for business a few weeks later in the middle of October. I am now back in Seattle.

LPCC:  What sets you apart from your competition in Chicago or across the country?

SS:  Right from the start we decided we were going to become the Dutch bike experts – so we import ourselves, directly from Holland and focus on classic utility bikes – the bikes most typical to Amsterdam residents.  Many of us live an everyday bicycling lifestyle, so we understand the needs of families and individuals who might never consider themselves “cyclists” in the sporting sense of the word, but want to ride a bike.  We were the first to set up multiple locations (including warehousing bikes in NY) so that we could serve customers across the nation, and we have customers from coast to coast.  We specialized in shipping fully assembled bikes all over the USA – typically getting to our customers in less than a week.  We also have an online store at which people can purchase bikes and accessories.

Q: I need a bike.  What should I be looking for?

You should look for a bike that is comfortable and meets your goals and  needs.  Are you training or are you commuting; do you want to shop or carry children; will you ride in inclement weather or at night?  Answers to these questions will inform the types of bikes and accessories we would recommend.  From there it's a question of how much money would you like to spend.  We would always recommend buying the highest quality bike you can afford..  Our best WorkCycles bikes will last you a lifetime.

LPCC:  What’s the most common question clients ask you?

SS:  Because of our Dutch bikes' size and heft: “Aren't these hard to ride up hills?”  In Chicago (unlike Seattle) hills are not much of an issue, but our most popular WorkCycles all have the smoothest shifting, 8-speed internally geared hubs which will get most anyone (if they take their time) up most any hill.

LPCC:  Why Chicago?

SS:  Mayor Daley and the high level of cycling advocacy going on in Chicago was and continues to be a big attraction. The hundreds of miles existing bike lanes.  The flat topography and neighborhood oriented lifestyle create a perfect climate for incorporating cycling into our everyday lives.  In example, in Lincoln Park everything is within ten minutes by bike, from Trader Joes, to Whole Foods, to the gym, to the lake, to the post office and bank – there is little need for a car.

LPCC:  How has your company changed over the years? Have you seen changes in the LPCC or the Chicago community?

SS:  We grew quickly, took some early risks (coming to Chicago) and we've consolidated (closing our NY warehouse during the economic downturn) and now we are more cautiously moving our original shop to a new location in Seattle's historic Ballard Ave district which will include a cafe. Chicago continues to be an anchor.  We are happy to have survived a rough period in which it seemed there were far too many empty storefronts in our Lincoln Park neighborhood.

Q:  What are today’s trends in your business?  

SS:  Cycling fashions that look like everyday clothes.  More practical everyday bikes for non-”cyclists”, that come equipped with baskets, racks, fenders and chain guards.  Cargo bikes (which we love), electric assisted bikes and more specialized (and expensive and trendy) bikes for sports and recreation from cyclocross, to downhill, to bmx, to fixed-gear.  Cycling is more hip across a wide range of ages, occupations and lifestyles.  Visit progressive Portland Oregon for a day and you will see the signs of the revolution.

LPCC:   What do you look forward to most on a day-to-day basis?

SS:  In Chicago, a grinning new customer riding away on their new bike.  Seeing customers riding through the neighborhood taking their kids to school, shopping or going to work.  Knowing that a bike can greatly improve the quality of someones life.  In Seattle, I look forward to sunshine.

LPCC:  What’s one thing you’d like everyone to know about Dutch Bike Co. or yourself?

SS:  More than just being technical experts on Dutch and other bikes used for transportation and cargo, we  live with bikes as our primary means of transportation.  We love our bikes, but more importantly, we strive to love our city lives.  Our beautiful and practical Dutch bikes support our view of an urban American utopia, where public transportation, pedestrians and cycle-friendly neighborhoods are king.

Q:  Anything you’d like to add about your experience with the LPCC?

SS:  Thank you for being advocates for our business and those of our peers in the Lincoln Park community.

...So once again we spring-less Chicagoans have skipped right through from winter into summer, and as the temperatures jump from frigid to boiling, we find ourselves in season for beautiful weekends and wonderful bike rides.  As Memorial Day draws near, I look forward not only to channeling my inner Dade County fashion sense and releasing my vast assortment of white linen clothing onto the bike lanes and pathways of Chicago (not really), but also to the amazing event that is Bike the Drive.  

We want to see every Chicagoland Dutch Bike riding down Lake Shore Drive this Sunday.  It doesn’t matter if you’ve got an heirloom omafiets or a brand new Workcycles Transport.  If you ride like the Dutch, you should ride with us.  Is your bike less “Holland” and more “anywhere else?”  Don’t worry, we won’t discriminate.  Come ride with us too.  It’ll be fun.   If you are coming down from the North Side, up from the South Side, or in from the West Side, feel free to meet up at Dutch Bike Co. for some coffee and morning sundries.  I’ll be in the shop around 5:00am listening to some James Brown and getting properly caffeinated.  We’ll head out for the ride at 6:00am. We’ll cruise down to the ride start in Classic Dutch Style with a Bakfiets full of supplies.  So please join Will, the Brehmen brothers and myself for a great ride.  Just go to www.bikethedrive.org for all the information and registration.  Or come by the shop and pick up a coupon for discounted registration.

Need to rent a bike for Bike The Drive?  Give us a call at 312-265-0175 and we’ll set you up with special pricing for the big ride on Sunday.  Pick it up on Saturday night before we close up or come by on Sunday morning.  So let me know if you need a bike.  And call me if you want some more info on where to meet. 

Hope to see you there,

Vince

Dutch Bike Co.
651 W Armitage Ave
Chicago IL 60614